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Independent and local = best?

A new survey by motoring website HonestJohn.co.uk vividly illustrates the importance of personal relationships in business. They are particularly important in the motoring sector simply because of the costs so often involved. Buying a petrol or diesel vehicle is an expensive undertaking , and keeping it running and roadworthy not that much cheaper. If you are going to spend serious money, you need to know you can trust the other party.

According to the survey, 77 per cent of motorists use the same garage every time they need their car serviced, because they know and trust the staff.

And a significant 65 per cent believe local independent garages provide the best service, rating them for all aspects of repair and maintenance, including MOTs, general repairs and tyres.

Let that be a lesson to us all – when your customers feel they can trust you, your order book will benefit.

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